The Journal

Pack less, do more, keep your pants on

There’s nothing like going from camp to hike to lakeside beers without taking your pants off.

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Behind the Aero Tee: Our lightest layer for the trail runs less travelled

It's our lightest layer yet. For mountain goats. Love, mountain sheep.

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Athlete Yarns: Jess Hotter, Hottest, Hot-most

Freeride World Tour, growing up in Ohakune, the diversity of creativity at Natural Selection, and a touch of fruit preservation.

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Athlete Yarns: Finn Bilous, prettiest skier on the mountain.

Nobody does powder, style, and big mountain lines like Finny B. And now, he's taking the planks to Natural Selection.

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Athlete Yarns: Robin Goomes. She’s the baddest of them all.

Meet Robin: icon, MTB legend, hardcore athlete, rockstar of the bike world and upcoming NST rider. And also our idol.

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Hot off the press: Mons Royale are proud partners of Natural Selection Tour

Natural lines. Natural threads. Natural fit. Get it?

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Athlete Yarns: Gigi Rüf talks learning, living and Natural Selection

We sit down with Mons athlete Gigi Rüf: professional athlete, snowboard legend, and (most importantly) Merino enthusiast.

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The Base Layer That Doesn't Stop

For the sunrise skinners. The tussock riders. The snow hunters and the line makers. The ones who don’t give a shit whether the season is ‘over’ or if it ever...

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