Men's New Arrivals

Merino for early missions and late breakfasts. For foggy starts, muddy shoes, and layering like it’s an art form. Built for unpredictable temps and staying out longer. Colours louder than your playlist — because let’s be honest, everything performs better when it looks good.

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  • NEW COLOUR
    Icon Merino Classic T-Shirt - Rad Things Icon Merino Classic T-Shirt - Rad Things
    Icon Merino Classic T-Shirt $119.95
  • NEW COLOUR
    Icon Merino Classic Long Sleeve - Dew Icon Merino Classic Long Sleeve - Dew
    Icon Merino Classic Long Sleeve $119.95
  • NEW STYLE
    Yonder Merino Organic Cotton T-Shirt - Vintage White Yonder Merino Organic Cotton T-Shirt - Vintage White
    Yonder Merino Organic Cotton T-Shirt $59.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Cosmic Icon Merino Classic T-Shirt - Cosmic
    Icon Merino Classic T-Shirt $99.95
  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Desert Sage / Iron Diversion Merino Bike Jersey Short Sleeve - Desert Sage / Iron
    Diversion Merino Bike Jersey Short Sleeve $119.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Iron Icon Merino Classic T-Shirt - Iron
    Icon Merino Classic T-Shirt $89.95
  • NEW STYLE
    Diversion Merino Trail Pants - Dark Olive Diversion Merino Trail Pants - Dark Olive
    Diversion Merino Trail Pants $199.95
  • NEW COLOUR
    Signature Merino Crew Sock - Rad Things Signature Merino Crew Sock - Rad Things
    Signature Merino Crew Sock $27.95
  • NEW COLOUR
    Tarn Merino T-Shirt - Abyss Tarn Merino T-Shirt - Abyss
    Tarn Merino T-Shirt $99.95
  • NEW STYLE
    Diversion Merino Trail Shorts - Black Diversion Merino Trail Shorts - Black
    Diversion Merino Trail Shorts $169.95
  • NEW STYLE
    Diversion Merino Bike Jersey Short Sleeve - Boysenberry / Black Diversion Merino Bike Jersey Short Sleeve - Boysenberry / Black
    Diversion Merino Bike Jersey Short Sleeve $119.95
  • NEW COLOUR
    Atlas Merino Crew Sock - Glacier Atlas Merino Crew Sock - Glacier
    Atlas Merino Crew Sock $24.95
  • NEW STYLE
    Diversion Merino Trail Pants - Black Diversion Merino Trail Pants - Black
    Diversion Merino Trail Pants $199.95
  • NEW STYLE
    Diversion Merino Trail Shorts - Dark Olive Diversion Merino Trail Shorts - Dark Olive
    Diversion Merino Trail Shorts $169.95
  • NEW COLOUR
    Tarn Merino T-Shirt - Iron / 9 Iron Tarn Merino T-Shirt - Iron / 9 Iron
    Tarn Merino T-Shirt $99.95
  • NEW COLOUR
    Hold 'em Shorty Merino Boxer - Cosmic Hold 'em Shorty Merino Boxer - Cosmic
    Hold 'em Shorty Merino Boxer $49.95
  • NEW STYLE
    Diversion Merino Wind Jacket - Fern / Black Diversion Merino Wind Jacket - Fern / Black
    Diversion Merino Wind Jacket $219.95
  • NEW STYLE
    Yonder Merino Organic Cotton T-Shirt - Vintage Black Yonder Merino Organic Cotton T-Shirt - Vintage Black
    Yonder Merino Organic Cotton T-Shirt $59.95
  • NEW COLOUR
    Hold 'em Merino Boxer - Rad Things Hold 'em Merino Boxer - Rad Things
    Hold 'em Merino Boxer $59.95
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Goblin Blue Icon Merino Classic T-Shirt - Goblin Blue
    Icon Merino Classic T-Shirt $89.95
  • NEW COLOUR
    Atlas Merino Crew Sock - Ultraviolet Atlas Merino Crew Sock - Ultraviolet
    Atlas Merino Crew Sock $24.95
  • NEW STYLE
    Diversion Merino Bike Jersey Long Sleeve - Desert Sage / Iron Diversion Merino Bike Jersey Long Sleeve - Desert Sage / Iron
    Diversion Merino Bike Jersey Long Sleeve $134.95
  • NEW COLOUR
    Atlas Merino Crew Sock - Punch Atlas Merino Crew Sock - Punch
    Atlas Merino Crew Sock $24.95
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